How many families have sacrificed their professions and hobbies after having had children? Fortunately, there is still some people who haven't given up and, like a sock, have adapted the new family situation to their routines. This is the message that was transmitted by the digital campaign of Mi Primer Danone. We followed three families to know what their "Extraordinary Normality" was, the slogan of the campaign that led the production company Goroka and the advertising agency Proximity.